NOAN x Clay

Outbound that is never off-brand, and never out of date

This Clay agent writes cold emails grounded in your NOAN facts, personalized to every prospect, using only what is true about your business. No invented claims, no stale copy. And it stays accurate on its own.

Set it up once

About ten minutes, and none of it is prompt writing.

  1. 01

    Prep your prospect table

    A column for first name, job title, company, a short company description, and any enrichment you have. That context is what the agent personalizes around.

  2. 02

    Save your NOAN key once

    Add an HTTP API enrichment in Clay and store your key as a secure header named NOAN API. Encrypted at the workspace level, reusable across any column, never sitting in a prompt.

  3. 03

    Add a Claygent column

    When it asks how to make its calls, choose the NOAN account you just saved. That is how it reaches your facts, with your key applied automatically.

  4. 04

    Paste in the prompt

    The pre-built agent prompt already knows how to call NOAN, pull every one of your facts, and understand which category each belongs to. You do not write any of it.

  5. 05

    Map your columns

    Point each variable at the matching column, first name to first name, company to company. That is what lets the agent write to the person in front of it.

  6. 06

    Run and read the notes

    For every prospect you get a subject line, an email body, and research notes. Send the first two to your sequencer. The notes are for you.

Why it stays accurate

Change a fact once, and your entire outbound is current

Every run pulls your facts live. Update a price, launch a product, shift your positioning, and every email after that uses the new version. No prompt to edit, no sequence to rewrite.

Live facts, every run

The agent reads your fact base at send time, not from a copy pasted into a prompt months ago.

No invented claims

It writes from what your company has verified as true, and nothing else.

Research notes find your gaps

If the agent keeps flagging thin spots, that is it telling you exactly what your company brain is missing. Fill those blocks and the emails get sharper.

Personalized at scale

Your facts set the voice and the claims. The prospect columns set the person. Every email is both on-brand and specific.

Wire NOAN into Clay

Start with your facts, and your outbound stays true to them on its own.