How to Turn Your Sales Calls into LinkedIn Gold Using NOAN

‍If you ever find yourself staring at LinkedIn, wondering what to post, you’re not alone. Many founders and business leaders struggle to consistently share relevant, engaging content. Here’s a practical, repeatable way to turn your everyday sales calls into LinkedIn gold—using NOAN.

1. Connect Your Meeting Notes to NOAN

First, make sure your meeting note taker (like Granola) is connected to NOAN via Zapier. This integration automatically sends all your sales call notes into your NOAN Network, creating a searchable, organized archive of real conversations.

2. Let the NOAN Assistant Analyze Your Sales Calls

With your sales calls stored in NOAN, ask the assistant to scan your network and analyze memos tagged as sales calls. The assistant will sift through these notes, identify recurring pain points your prospects and customers mention, and summarize them for you.

3. Extract Real Pain Points

The assistant will surface the issues your audience actually cares about. For example, you might discover that people are frustrated with their CRMs (“manual, archaic, glorified spreadsheets”), or that they’re overwhelmed by disconnected tools and want a unified knowledge layer.

4. Generate LinkedIn Topics That Resonate

Based on these pain points, ask the assistant to suggest five LinkedIn post topics. Because these topics are rooted in real conversations, they’re highly relevant and likely to spark engagement. Examples might include:

• Why most CRMs fail growing teams (and what to do instead)
• How to break the cycle of disconnected tools
• Scaling brand voice across your team
• Turning sales call insights into product features
• Building a unified knowledge layer for your business

5. Share Content That’s Organic and Useful

Now, you have a list of topics that come directly from your audience’s struggles. When you post about these on LinkedIn, you’re not guessing—you’re addressing real needs. This approach works in any sector and helps you deliver content that’s both authentic and valuable.

Pro tip:
Every sales call is a goldmine of content ideas. By connecting your meeting notes to NOAN and letting the assistant do the heavy lifting, you’ll never run out of things to talk about—and your posts will always hit home with your target audience.

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